NHS influencer marketing pilot has us seeing double!

We’ve kicked off 2022 with the exciting news that we’re delivering not one, but two pilot influencer marketing campaigns for an NHS Trust in England!

In a bid to reach a younger, more digitally-savvy audience, the Trust has handed us the reins to its first ever foray into influencer marketing. The brief includes delivering partnerships and content around its vaccination programme and encouraging consumers to use community pharmacists as a primary care option for minor illnesses as opposed to GP-first care.

We’re thrilled to be delivering such important messages in a new way for the NHS, and excited to make a real-world difference with the work we do.