5 ways Chat GPT-4 (and AI in general) can help PR agencies March 20, 2023 Rich Leigh In 15 years of PR, I’ve seen my fair share of Next Big Things. That, almost always, gives way to… Read More
Number of UK PR and marketing job ads at lowest point since Feb 2021 January 18, 2023 Rich Leigh I’ve a fair amount to say about the PR industry as it stands, but perhaps that can be for another… Read More
Watch our webinar with Propel – all about succeeding as a PR professional in 2023 December 2, 2022 Rich Leigh This week, three of the Radioactive team joined PR tool Propel for a webinar looking at what it takes to… Read More
A timely data visualisation: Liz Truss’ time in office compared! October 20, 2022 Rich Leigh We’ve been having fun with data and visualisations recently, and our new head of content Tom Gibbon pulled this timely… Read More
Want to create the perfect PR pitch? A look at Propel’s Q4 ‘media barometer’ data dump! October 11, 2022 Rich Leigh The fourth of the quarterly ‘media barometer’ reports has been released today by ‘public relations management’ tool Propel. The report… Read More
Deep dive: AI image generator DALL·E is now open to all – why should PRs and marketers care? September 29, 2022 Rich Leigh Words-to-image AI creator tool DALL·E is now available to all, without a waiting list. This is big news, and could… Read More
Radioactive: now accepting CVs from anywhere in the UK! August 23, 2022 Rich Leigh Ever wanted to work at Radioactive but, hmm, you’ve heard that nursery rhyme about our home city of Gloucester and… Read More
‘Cash for coverage’ – PR practise entrants that know the price of everything and the value of nothing July 25, 2022 Rich Leigh Reporter Evie Barrett at PR Week has, after this tweet from journalist Nicholas Fearn, put together a fantastic and comprehensive… Read More
In-house marketer at a brand? Win a £100 voucher for taking this post-pandemic budget survey! May 25, 2022 Rich Leigh Eighteen months ago, as a second UK lockdown loomed, we asked brands about their marketing budgets. Here were the findings.… Read More
