Five things that happened in PR this week November 18, 2022 Tom Gibbon November 18, 2022 Hello and happy Friday! We’ve decided it’s high time we started talking to you all a bit… Read More
Want to create the perfect PR pitch? A look at Propel’s Q4 ‘media barometer’ data dump! October 11, 2022 Rich Leigh The fourth of the quarterly ‘media barometer’ reports has been released today by ‘public relations management’ tool Propel. The report… Read More
Deep dive: AI image generator DALL·E is now open to all – why should PRs and marketers care? September 29, 2022 Rich Leigh Words-to-image AI creator tool DALL·E is now available to all, without a waiting list. This is big news, and could… Read More
‘Cash for coverage’ – PR practise entrants that know the price of everything and the value of nothing July 25, 2022 Rich Leigh Reporter Evie Barrett at PR Week has, after this tweet from journalist Nicholas Fearn, put together a fantastic and comprehensive… Read More
Propel Media Barometer Report August 12, 2021 Rich Leigh Public relations professionals have, for at least the last two decades, pondered what the best pitching strategy is, and like… Read More
TikTok Jump: what it means for brands and how to apply to it June 23, 2021 Rich Leigh What is TikTok Jump? TikTok has just announced the launch of its new TikTok Jump program, inviting third party providers… Read More
Are PR stunts still relevant in 2021? June 11, 2021 Angharad Planells I recently gave a talk to a CIPR group, looking at creativity and, in particular, PR ‘stunts’. In it, I… Read More
Marketers think budgets will stay flat or grow this next quarter November 24, 2020 Rich Leigh We recently put this call out to in-house marketers, asking direct questions about marketing budgets in response to the two… Read More
Lockdown’s impact on how and where brands are spending on marketing November 17, 2020 Rich Leigh We’ve been running a survey asking in-house marketers how the UK’s two lockdowns have impacted their marketing budgets. We’ve asked… Read More
