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Case Studies

The Ellen White Cliffs of Dover: Scoring a win for SnapTrip with a Lionesses legend

Travel group SnapTrip.com is one of our retained clients for whom we cover digital PR, media relations and much of their creative output. The plan The buzz ahead of the women’s Euros, held on home soil and with the Lionesses…
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Case Studies

Media relations / Digital PR: Power of press office for dating app

The brief: PoM (Power of Music) is a dating app that matches people based on their emotional response to music. The founders came to us pre-launch having only secured coverage in music-related titles and wanted to avoid becoming a niche…
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Case Studies

Affiliate and Partnership Management: Amplifying Ariel’s #WashColdChallenge

The campaign: Working with Ariel to amplify its major cross-channel environmental campaign to change consumer behaviour. Solution:  Identify and work with environmentally conscious influencers, including Dancing on Ice’s  Mark Hanretty Use relatable data to inspire behaviour change Create compelling image…
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Case Studies

Creative/Stunt and Digital PR: Willy Wonka 50th anniversary hotel

We work with Snaptrip Group across its portfolio of brands, which includes LateRooms.com, on a retained basis to cover digital PR, media relations, and creative stunts. What we did: To bring the idea to life we agreed a partnership with…
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Case Studies

Traffic spikes and enquiry hikes for leading fitness client with press office PR

Recently, we highlighted this work for PR agency client and established antiques website LoveAntiques.com. For the price of one month’s PR activity with us – with a link-building focus – we achieved some impressive coverage and importantly, outcomes. This time, I wanted to…
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